September 25th, 2016

Sky Blues sign four-year kit deal with Nike

ONE of the world’s most famous sporting brands will appear on the new Sky Blues shirt next season after the League One club signed a four-year deal with Nike.

The Sky Blues playing kits will carry the Nike logo, as will the replica kits, after the club agreed a four-year deal with Just Sport Group, a UK-based distributor for the famous brand.

A new home and away kit will be revealed by the club in the coming weeks ahead of the 2015/16 season.

“The Nike swoosh is an iconic logo which is known the world over and I think this will be a very popular move among supporters,” said Sky Blues chief executive Steve Waggott.

“I know everyone is really looking forward to seeing the new kit design, which will be revealed very soon.

“This is a really exciting new partnership and we look forward to working with Just Sport Group over the next four years.

“We are grateful for all of the support we have had from Puma – our current supplier – but we felt the time was right to move in a different direction.”

As part of the deal, the club’s retail store will relocate from Gallagher Retail Park to the Arena Shopping Park.

The Superstore at the Gallagher Retail Park will close on June 26 and the new retail and ticket outlet will move to its new base on July 1.

A temporary ticketing facility for supporters to cover the short period will be put into place between the

moving time and a permanent retail outlet will be created inside the East Stand in matchdays.

Waggott added: “While the store at the Gallagher Retail Park has proved popular, we felt the location – particularly with its proximity to the Ricoh Arena – was ideal.

“We moved back to the city as quickly as we possibly could last year but that meant there wasn’t time to put everything in place that we wanted. That included a retail outlet within the ground on matchdays.

“That was something we knew we had to have in place for next season and we are pleased that our supporters will have a permanent retail outlet within the stadium on matchdays.”

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