COVENTRY Building Society Arena is cooking up a new flavour of the Mediterranean for visitors to indulge in.
The Mahou Experience is a new concept-led premium dining lounge and will serve a combination of Spanish tapas and a selection of wines and beers.
The arena has partnered with the beer brand Mahou of Madrid for the experience which will be located in the hospitality area in the west stand.
Visitors to the arena got a first glimpse of the Iberian eatery at the friendly between the Sky Blues and Premier League club Everton.
Paul Michael, managing director of Coventry Building Society Arena, said: “We’re always looking at game-changing ways to enhance our offering to Coventry City supporters and this seemed like a really nice way of doing that.
“The Mahou Experience will take the Arena’s matchday provision to another level and is sure to be a huge win among Sky Blues fans; particularly during the winter months when a sun-kissed splash of Spanish culture will really hit the spot.”
The Budweiser Brewing Group is helping to deliver The Mahou Experience, which will be open to all matchday visitors.
Peter Harrison, On Trade IFT Director at Budweiser Brewing Group, said: “We are excited to bring The Mahou Experience to life.
“This premium dining lounge offers fans an unparalleled matchday experience, combining the rich flavours of Spanish tapas with the authentic Beer of Spain, Mahou.
“As the UK distributor of Mahou, Budweiser Brewing Group is proud to be part of this innovative venture that elevates the hospitality offerings at the arena.
“We look forward to fans enjoying this unique blend of Spanish culinary excellence and football excitement, whilst enjoying the Five Star Taste of Madrid, Mahou.”
