Severn Trent worker celebrated over 40 years at the company - The Coventry Observer

Severn Trent worker celebrated over 40 years at the company

A COVENTRY Severn Trent worker has celebrated over 40 years of working at the company.

Shamsu Uddin, a remarkable figure in both his professional and personal life, celebrated over 40 years of dedicated service to his job and local community.

Known as the Birmingham badminton ace, Shamsu has seamlessly balanced his career with his passion for helping others.

Shamsu said: “My dad used to say if you enjoy your job, then stick with it. I do and have.”

Now a veteran retailer and customer service advisor, he has spent 41 years with the water company, working at their Coventry HQ.

Beyond his professional achievements, Shamsu’s commitment to his community is extraordinary.

An England and Warwickshire badminton coach, he has spent decades teaching children through the Bidgley Power Foundation, a Birmingham charity dedicated to supporting and inspiring marginalized youth.

He added: “I was a pretty good badminton player and played for my county.

“I’ve also always enjoyed coaching and have been working with the charity for around 40 years, helping teach children.

“Some are disabled, others may be in care, some just want to learn about a sport that teaches them teamwork and fitness.”

He served in the Territorial Army for 12 years, rising to the rank of corporal.

During the Falklands War in 1983, he was among medics treating injured soldiers, a role that took him to various countries, broadening his horizons and experiences.

Starting his career at Severn Trent the same year as the Falklands War, Shamsu began in customer services before moving into credit control.

As Severn Trent marks its 50th anniversary, Shamsu added: “I’m so proud of the way the company has grown over the years.

“It was just a water company when I first joined, but it’s now so much more than that.”

Buy Photos

Buy photos online from the Coventry Observer newspaper.

Online Editions

Catch up on your local news by reading our e-editions on the Coventry Observer.


Advertise with the Coventry Observer to reach your audience


We can provide all of your printing needs at competitive rates.