20th Oct, 2020

Coventry represented in tenth series of The Apprentice

Shaun Reynolds 12th Oct, 2015 Updated: 28th Oct, 2016

SERIES TEN of the hit television programme The Apprentice will feature two Coventry residents who will both be aiming for Lord Sugar’s £250,000 business investment that awaits the winner.

Mergim Butaja and Natalie Dean will represent the City of Peace and Reconciliation and will compete with 16 other ego-boosted candidates all looking to impress Lord Sugar and his two advisers – Baroness Brady and Claude Littner.

Describing himself as god’s gift, 23 year old Sales Account Manager, Mergim Butaja believes he is the winning candidate and describes himself as a charming young man.

Mergim added: “I am the bubbliest, happiest man you’ll ever meet.

“I’m only 23 yet people feel threatened by me, I’m going to play the shy card at first and then hit my fellow candidates hard – they’ll think ‘who’s this kid’, ‘where has he come from’.

“I want to be a role model for everyone in this country and worldwide – the next thing you’ll know is that Mergim has won the show.”

Tomboy, and Corporate Account Manager, Natalie Dean meanwhile likes to portray herself as a Margaret Thatcher style leader who hates for anyone to be better than her at anything.

Natalie said: “I would describe myself as someone who’s very confident, intelligent and able.

“If someone tells me they’ve done something I think to myself that I must have done something better than that.

“To some people I might come across as a little arrogant but I am a nice person and have a soft spot for old people.”

Also new to the boardroom will be Lord Sugar’s adviser, Claude Littner.

Claude, renowned for his ruthless attitude and ‘to the point’ comments, has worked with Lord Sugar since the 1990s and was previously Deputy Chairman of Blacks Leisure.

Commenting on what he’s looking for, Lord Sugar said: “When I started my business I loaded the lorries, I designed the product, I stood on the production line and I marketed the product and that’s what I’m looking for here – a complete all-rounder.”

The new series of The Apprentice starts next Wednesday night (October 14) at 9pm on BBC One.

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