A NEW development in Coventry has moved a step closer after a parcel of land was sold as part of a planned new major urban extension.
The site in Eastern Green is up to 52 acres and has outline planning consent for circa 645,000sq ft of new employment.
It will also house industrial and logistics centres.
The land has been acquired by Royal London Asset Management Property with the scheme to be delivered by national developer Graftongate.
Hallam Land, the land promotion and planning arm of property development business Henry Boot, promoted the site and secured the allocation within the Coventry Local Plan.
Warwickshire-based property agency Newton LDP, with joint agent Hollis Hockley, marketed the site and advised the landowners and Hallam Land. Lodders LLP and Forsters LLP represented the landowners from a legal
perspective while law firm Shoosmiths LLP acted on behalf of Hallam Land.
It is the third piece of land within the wider 353-acre Pickford Gate scheme, which was allocated for development in the Coventry Local Plan, to be sold by Newton LDP.
A site for 247 new homes was sold to Countryside Partnerships in March 2023 before David Wilson Homes bought a parcel of land for 491 new homes in September 2024.
As well as the employment use, Pickford Gate will accommodate 2,400 new homes – 25 per cent of them will be affordable housing. There will also be a primary school, district and local retail centres, green open spaces, community facilities and playing fields.
Richard Foxon, managing director of Newton LDP, said he was delighted about acquiring the ‘highly sought-after and prominent parcel of employment land’.
“This deal represents the latest milestone in the hugely exciting Pickford Gate development which will help to provide essential new homes and bring wide-ranging economic benefits to the region.”
Tim Roberts, CEO at Henry Boot, said: “Pickford Gate will transform the local area, delivering much-needed homes and jobs and we look forward to seeing the next phases of the site come to life.”
The wider project also features a new junction which connects Pickford Gate directly to the A45 dual carriageway, providing access to Coventry, Birmingham and other key arterial roads.
Hallam Land secured funding through the Homes England Housing Infrastructure Fund (HIF) to deliver the junction, which was successfully completed in April.
