Coventry people are being urged to join the ‘great row’ and help raised £3million for Cancer Research UK – with the support of an Olympic superstar.
The charity’s indoor rowing challenge at local gyms – The Great Row – will raise money for vital research.
Olympic gold medallist Sir Matthew Pinsent CBE, who is supporting the challenge, said: “This might be easy for me to say, but you don’t have to be an experienced rower to take part in The Great Row. There’s a challenge to suit every level, whether you’ve never used a rowing machine before or you think you might win an Olympic medal one day.”
It is part of Cancer Research UK’s three-year partnership with The Oxford and Cambridge Boat Races.
Individuals or teams can choose to complete different levels of challenge from now until this year’s boat race on March 26 – the day before the big race – from 2,000 metres to a full marathon.
Paula Young, Cancer Research UK spokesperson, said: “When it comes to cancer, we’re all in the same boat. The disease does not discriminate – almost everyone will have either experienced cancer themselves or know someone who has been affected.
“That’s why we need as many people as possible to show us their pulling power and sign up for The Great Row.
“Rowing is a great way for people to mix up their usual exercise routine or try something new to get fitter and healthier in 2016.
“By taking part and raising vital funds, participants can row their way to greatness with a challenge that will not only make them feel great physically, but will also help to save lives.”
Every day, around 83 people are diagnosed with cancer in the West Midlands and Warwickshire region.
Tips from Sir Matthew, a free training plan and fundraising pack are available from The Great Row website.
Fitness First is supporting the challenge and is offering participants free access to their gyms to train or complete their chosen distance on set days.
Free access is available every Friday from January to March or every day from 19th – 26th March.
To enter The Great Row visit cruk.org/TheGreatRow or join the conversation on Twitter by following #TheGreatRow.